home
***
CD-ROM
|
disk
|
FTP
|
other
***
search
/
Understanding McLuhan
/
Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
/
pc
/
mcluhan.dxr
/
08291_Field_TCGG T56.txt
< prev
next >
Wrap
Text File
|
1996-04-10
|
907b
|
14 lines
stepping up the visual component in experience until it filled the
field of attention. Psychologists define hypnosis as the filling of
the field of attention by one sense only. At such a moment “the
garden” dies. That is, the garden indicates the interplay of all
the senses in haptic harmony. With the instressed concern with
one sense only, the mechanical principle of abstraction and
repetition emerges into explicit form. Technology is explicitness,
as Lyman Bryson said. And explicitness means the spelling out
of one thing at a time, one sense at a time, one mental or
physical operation at a time. Since the object of the present
book is to discern the origins and modes of the Gutenberg
configuration of events, it will be well to consider the effects of
the alphabet on native populations today. For as they are in
relation to the phonetic alphabet, so we once were .